There are many great Google tools available.Many people who are marketing online only use a few of them or none at all.In this article I will share the top 11 Google tools you can use to get a lot more traffic and sales.
1.Google Analytics (Google.com/analytics)
I guess most online marketers who have their own websites have signed up for Google Analytics.It is the best tool for analyzing your website traffic and helps you create a website that converts better.You will see exactly what keywords were used to find your site which makes it easier to create content that people want.This will increase your traffic and conversions.
2.Google Webmaster Tools (Google.com/webmastertools)
This tool gives you a detailed report about what pages on your site are currently indexed by Google and if there are any errors on your site that you need to fix.This tool is also great for viewing both internal links on your site and other sites that link to you.
3.Google Trends (Google.com/trends)
Here is a video showing exactly how this tool works:
4.Google Adwords (Google.com/adwords)
If you have a marketing budget, then you can advertise your business on Google and drive some instant traffic to your site.This is a pay-per-click advertising method, meaning that you will only pay when someone clicks on your ad.I highly recommend that you learn exactly how this marketing method works before you spend money.Perry Marhall is an expert when it comes to Adwords marketing, I recommend you visit his website for more information.
5.Google Alerts (Google.com/alerts)
Let Google notify you every time there is something you are interested in.Just enter a search query and your email address and Google will send you an email based on your query.This is a great way to spy on your competition or get notified every time someone talks about you on the web.
6.Google Adsense (Google.com/adsense)
Google Adsense is perhaps the easiest way to earn money on the Internet if you have a content rich site.You place advertising on your site and get paid every time someone clicks on an ad.This is a great way to earn passive income from home.
7.Google Groups (Google.com/groups)
This tool allows you to setup your own email discussion groups and message boards.This can be useful if you are want to discuss and share ideas with other online marketers.
8.Google Calendar (Google.com/calendar)
This is a free online calendar that will help you keep track of all important things.You can share your schedule with others and access your calendar from your mobile phone using it´s in-built calendar or any mobile browser.
9.Google Maps (Google.com/maps)
Google Maps is an excellent tool for finding businesses online but you can also help your customers find you by creating a profile for your business.
10.Google Docs (Google.com/docs)
Google docs allows you to both create and share your information online in many different forms like documents, spreadsheets, drawings and presentations.It is very simple to upload files from your computer and share them with others.The best thing is that you can access them anywhere.
11.Google keyword tool (adwords.google.com/select/KeywordToolExternal)
The Google keyword tool allows you to search for keywords and get keyword ideas for your next article or website.It is really important to pick the right keywords that has good amount of searches per month but not too much competition.Some people like to use Micro Niche Finder instead to get more exact results but this tool works really well too.
These were 11 helpful Google tools for online marketing.How many of these do you currently use? Leave a comment and share your experiences!
