Social media is all about sharing useful information, not marketing.Still, you cannot ignore social media because it is a fantastic way of getting links back to your site which will boost your rankings and traffic.On the other hand, if you submit a lot of your own content you might get banned for self promotion.So how should you use it for best results?
Personally, I submit a lot of other peoples content that is in the same niche as me (marketing related).The content I submit is helpful, solves a problem and is often a list post (like top 10 tips of…).This is a way to build authority in the sites I participate in (25 in total).
I use the 80-20 ratio in my submissions, meaning 80% is other peoples content and 20% is my own content.I have found this to be the best mix.
How do I find content to submit to the social media sites? I use the Top IM Blogs list by WinningTheWeb.com and sometimes Google blog search.I browse through the list for interesting blog posts, leave a relevant comment on them and use Onlywire.com to submit the links different social media sites.When it comes to my own content, I only submit the best blog posts that I know will benefit other people.
For more tips about using social media in your marketing, I highly recommend downloading The Authority Black Book (it is free).
How do you use social media in your daily marketing? Leave a comment.
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Social media is very useful in sharing useful information,
Love the information as always. Social Media Marketing is a proven powerful tool in promoting your website or business through social media channels. It is no doubt the most effective strategy if your goal is to increase traffic to your site for additional revenues. Thanks for making it sound so easy.I really enjoy your style of writing.
Very interesting comprehensive article on a lot of aspects of Social Network Marketing. This is very helpful content stating the vital reasons why you should use social networking in your marketing strategies.
I like that you’ve stressed the importance of social bookmarking other sites beyond your own, but the importance of actually contributing and trying to build relationships with people on social networking tools can not be overstated. Having a small targeted following who cares about what you have to say on sites like Twitter or Digg is far more important than having a large unresponsive following in my opinion.
I doing link wheel so that I can generate more traffic for my website, I usually participate on forums, submit to top social bookmarking site and also create a profile on twitter, facebook and myspace so that I can interact with other people. Article marketing is also a nice way to improve your websites credibility to other people and make it more popular.