Setting up a blog is the easy part of having a blog, it is the marketing that is time consuming and difficult as well.Without marketing, no one is going to find you and you will not earn any money.Here is 17 useful blog marketing and optimization tips.
1.Always use your own domain name (i.e www.mywebsite.com) or sub domain (i.e blog.mywebsite.com).Free hosting is not an option if you are going to build a successful blog.
2.Install a good content management system, Wordpress preferred.Wordpress is the most customizable blog platform with hundreds of different plugins designed to help with customization, SEO, content management and marketing.
3.Choose a professional looking blog theme.It is important to customize the blog to make it unique and stand out from the rest. Wordpress has hundreds of free and premium themes to choose from.
4.Always do keyword research before writing content.There are many excellent and free services available like Keywordindex.com for instance.
5.Optimize your blog template by adding a Google compatible sitemap, RSS feed, social bookmark links and so on.There are plugins made for all these for Wordpress.
6.Enable automatic trackback, pinging and feed tracking.This will really increase your blog traffic.
7.Identify authorative blogs in your niche and take notice of how they write content, how they market their blogs, use advertising on their blogs… Technorati has a Top 100 list for almost lots of different categories.
8.Track what is happening on your blog by setting up a Google Analytics account.Monitor inbound links and traffic.What kind of content get the most views and comments? When you know that, you know exactly what kind of content people want to read.
9.Submit your RSS feed to the top 55 RSS submission sites
10.Start a link building campaign by commenting on related blogs, writing for Hubpages and joining the biggest social media sites.
11.Make your own marketing videos (“how to” works best) and submit them to YouTube, Revver and other video sites.
12.If you have extra money, submit your blog URL to paid directories like Yahoo and BOTW (Best Of The Web).
13.Do a press release and distribute it on PRWeb.com
14.Join The Warrior Forum and participate regularly, add a sig-file in your profile to get more links pointing to your blog.
15.Post daily on your blog, this is perhaps the most important tip I can give you.The content has to be useful, add videos occasionally to keep people longer on your blog.
16.When someone leaves a comment on your blog, always respond to it.This creates a conversation on your blog and gives you more content as well.
17.Allow guest posting on your blog.Give people the possibility to write a blog post and publish it on your blog.You will get fresh content and the writer will get a link back to their site and new readers as well.This works also the other way around.This is the best way to get new blogging friends and contacts.
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{ 3 comments… read them below or add one }
The tips are really great, i will give that of guest posting a chance.
Thanks
Blogs are web site content management systems with additional functionality such as comments, trackbacks and RSS. So here all the tips are very helpful to improve the blog posting.SEO is the right place to expanding your business.the high standard of web design and SEO that major search engines demand like web design, search engine optimization, internet marketing and internet marketing management in major search engines such as Google, AltaVista, Ask and Yahoo.
Tom Lindstrom – Thank you for very useful articles and great blog. I am here first time, but not last time. I subscribed this blog.
I hope you will update content.
Best Regards,
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