Revitalizing Old Blog Content

How often do you re-write or edit old blog posts? Most bloggers never do.If you put a lot of work into your blog content to give your readers only the best and most accurate information, Google´s pagerank algorithm may reward you with a higher page rank.Try these easy tips to bring old blog content back to life.

1.Link to old posts:
When you write a new blog post, go through your archive of older posts and link to a related older post.This gives you a link deep into your blog and may also help to keep a visitor longer on your site when they are looking for more information.

2.Keywords:
What are the keywords and search terms that people use to find your posts? Find the keywords and re-write older blog posts with better keywords.

3.A new perspective:
If you have been blogging for a long time your blogging skills have become better.You should know what posts are getting the most readers and what posts are boring and not giving enough information. Find the “bad posts” and re-write them to make them more interesting.

4.Using lists:
Top 5 lists seems to work really well.People don´t have time to read long blog posts, they want the information in a compact form.Make an old blog post into list form instead of paragraphs.

5.Turning old posts into series:
What is your focus? If you have written lots of blog posts with the same focus, it can be a good idea to edit them into an article series.

6.Plugins:
This is for Wordpress users.There is a fantastic Wordpress plugin called “related posts”.It posts a short list of related posts below your blog post. This makes it easy for your blog visitors to find your old blog content.

7.What about spelling?
Go through older posts with a spellchecker and remove all spelling mistakes.Try this one for instance.

What do you think? Leave a comment.