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4 responses so far ↓

• Joseph

  Jul 17, 2008 at 6:59 pm

  

  You are quite right, more and more people including myself have realized how cool and wonderful it could be to work from home and become our own boss.

  But internet marketing has become too way very competitive and the only way to succeed is to not only choose a profitable niche but also to become an authority in it.

  Becoming an authority of course takes time and effort.

  Reply
• dan | life coach birmingham

  Jul 24, 2008 at 6:23 am

  

  There is so much info out there on picking a niche… everyone who is anyone talks about finding your niche being the key to success on the internet. It’s true, it’s hard work, but then you’re not exactly being employed by anyone who tells you what to do. You have to learn, be committed and put in the time to build yourself as an authority in your niche. I’m happy to say that I’m still learning and it’s a great experience!

  dan | life coach birminghams last blog post..Thoughts on Change and Growth

  Reply
• Alex Goodall

  Jul 28, 2008 at 9:56 pm

  

  Tom

  You are right to an extent, but look at the bigger picture, because there is one!

  I fear we have become obsessed with “niche marketing” as the only way to succeed on the internet. I’ve fallen for that myth as well.

  Think of all the successful social networking and bookmarking sites, for example. We use those as part of setting ourselves up as “authorities”, yet none of those founders are “authorities in their niche”. What about price comparison sites? What about Clickbank? What about Dictionary.com? What about people who trade in web domains? What about people who buy and sell websites? What about basic eBay selling?

  There are hundreds of business models available! Being an “Authority in a niche” is just one of them.

  And another thing. There’s another factor that’s limiting the success of most internet marketers…

  But I feel a blog post coming on - so I’ll save that point for my post!

  Thanks for the opportunity to rant a bit!

  Alex

  Reply
• Tom

  Jul 29, 2008 at 1:50 am

  

  Thanks for commenting.As Alex pointed out, there are hundreds of business models available with niche marketing one of them.He is quite right about that.

  Reply