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What Motivates People?

June 4th, 2008 by Tom Lindstrom

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3 responses so far ↓

  • Yvonne Russell
    Jun 4, 2008 at 9:28 pm

    Hi Tom

    The word “you” is a great psychological trigger. I’m reading an interesting book at the moment - Hot Button Marketing.

    Can you recommend any other books on the topic of psychological triggers in marketing?

    Thanks

    Reply
  • Tom
    Jun 5, 2008 at 1:31 am

    Hi Yvonne, there is one ebook that I have been looking into, haven´t purchased it yet.It´s called psychological triggers in marketing and it is written by Joe Sugarman.

    Reply
  • Yvonne Russell
    Jun 5, 2008 at 3:41 am

    Hi Tom
    Thanks for passing that on. I’ll take a look.

    Reply